Juniper Networks (NYSE: JNPR) watched its shares decrease first thing Monday. The company, calling itself a leader in secure, AI-Native Networking, today announced the latest evolution of its Juniper Partner Advantage (JPA) program for 2025. The program is designed to provide partners with the resources, support and strategic guidance to expand opportunities and boost profitability.
“JPA 2025 is a testament to our ongoing commitment to support partners to seize opportunities and achieve transformative growth, ultimately delivering customer satisfaction and success,” said Gordon Mackintosh, Senior Vice President, Worldwide Channel and Commercial Sales, Juniper Networks. “This is the year to invest boldly, as market trends align with unprecedented demand for AI-native solutions, seamless connectivity and advanced data center capabilities. By fostering collaboration and driving innovation, JPA 2025 accelerates our partners’ ability to deliver exceptional outcomes, positioning them to lead in a dynamic and rapidly evolving landscape.”
“Juniper helps partners unlock greater growth,” to quote Monday’s news release, “by enhancing cross-selling opportunities across its solutions and services. New onboarding processes equipped with self-service tools and dashboards ensure faster adoption of Juniper practices and technology, enabling faster profitability for partners.
“Partners can obtain rewards through a points-based Seller Rewards Program integrated with the Champions community. Additional financial benefits include exclusive discounts on Juniper products, deal registration incentives and investment funds for partners to achieve new growth opportunities. Further simplified and consistent program structure enables long-term profitability while reducing operational complexity for partners.
JNPR shares slid 18 cents to $38.85.
